Why Use the Customer Winback Flow:
Winback flows allow you to re-engage lapsed buyers and offer incentives for future purchases. These reminders allow you to tell users what's new with your brand and encourage customer retention.
Optimizing Your Messages:
Our winback template works great out of the box and incorporates our best practices, but be sure to tailor your messages to fit your brand voice.
- Showcase new or best-selling products.
In a first message, remind users about the awesome things your brand has to offer, whether is new products or timeless classics.
- Incentivize another purchase.
In a second message, a discount or free gift to incentivize your customers to complete another purchase.