Why Use the Anniversary Flow:
Celebrate the day someone made a purchase with a special note and discount. This can keep your customers happy, make them feel special and increase recurring purchasers.
Optimizing Your Messages:
Our anniversary template works great out of the box and incorporates our best practices, but be sure to tailor your messages to fit your brand voice.
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Tell users what you're celebrating.
Include a note that states you're celebrating the one year anniversary of their purchase.
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Include a special gift or offer.
This will prompt users who haven't made another purchase all year to return and keep returning customers excited and engaged.
Additional Messaging Opportunities:
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Include other product recommendations:
If you don't offer discounts or gifts, try including a carousel with some product recommendations.