Why Use the Anniversary Flow:

Celebrate the day someone made a purchase with a special note and discount. This can keep your customers happy, make them feel special and increase recurring purchasers.

Optimizing Your Messages:

Our anniversary template works great out of the box and incorporates our best practices, but be sure to tailor your messages to fit your brand voice.

  • Tell users what you're celebrating.
    Include a note that states you're celebrating the one year anniversary of their purchase. 

  • Include a special gift or offer.
    This will prompt users who haven't made another purchase all year to return and keep returning customers excited and engaged. 

Additional Messaging Opportunities:

  • Include other product recommendations:
    If you don't offer discounts or gifts, try including a carousel with some product recommendations.

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